Ford Mustang Landing Page

Ford
  • UX Score
    75
ford-mustang

Summary

The landing page has achieved a score of 71 on mobile device and 79 on desktop. Gain insights into user experiences from both mobile and desktop perspectives in the following section.

UX Performance

Ford Mustang Landing Page
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 49 measures. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
The LandingMetrics Benchmark reveals the median performance score derived from 162 landing pages. Each page undergoes rigorous evaluation using 29 metrics, following Viaretina's methodology. The benchmark comprises 7938 measurements and represents over 648 hours of UX research.
The 'Best-in-class' score represents the minimum score required for a landing page to be ranked in the top 10% of the LandingMetrics Benchmark. Situated in the 90th percentile, this score serves as an indicator of superior user experience and effective conversion optimization.

Ford Mustang Landing Page Insights

Discover the landing page design, attention heatmaps and benchmark comparison.

Landing Page Mobile Design

Mobile screens from Ford Mustang Landing Page.
Ford Mustang
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Landing Page Mobile Screen 2
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Landing Page Mobile Screen 3
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Landing Page Mobile Screen 4
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Landing Page Mobile Screen 5
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Landing Page Mobile Screen 6
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Mobile Attention Heatmaps

AI Eye Tracking results for mobile screens on the Ford's Landing Page.
Landing Page Eye-Tracking Mobile Screen
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Landing Page Eye Tracking Mobile Screen 2
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Landing Page Eye Tracking Mobile Screen 3
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Landing Page Eye Tracking Mobile Screen 4
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Landing Page Eye Tracking Mobile Screen 5
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Landing Page Eye Tracking Mobile Screen 6
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Mobile UX Performance

Disover our objective UX metrics for the mobile version of Ford Mustang Landing Page.
75
Performance Score
47
Load
77
Scan
85
Act
Mobile UX Score
71
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 12 metrics for the mobile version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Mobile Load Score
26
/ 100
The Load stage is based on the loading time of the content and how the initial visual cues are sent to confirm the smooth progress of the display process expected by the user.
Mobile Scan Score
77
/ 100
The Scan stage includes, from the first few seconds, the elements influencing the formation of the very first impression. Design's clarity, balance and the ease of reading are both included as part of the Scan score.
Mobile Act Score
86
/ 100
The Act stage focuses on ensuring that the content facilitates quick interpretation of key messages and prompts action through the main call-to-action (CTA). Usability and interaction design related to the mobile CTA "Build & Price" are evaluated to enhance the achievement of objectives.

Landing Page Desktop Design

Desktop screens from Ford Mustang Landing Page.
Ford Mustang Landing Page
Screen 1
Landing Page Screen 2
Screen 2
Landing Page Screen 3
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Landing Page Screen 4
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Attention Heatmaps

AI Eye Tracking results for desktop screens on the Ford's Landing Page.
Landing Page Eye Tracking Screen
Screen 1
Landing Page Eye Tracking Screen 2
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Landing Page Eye Tracking Screen 3
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Landing Page Eye Tracking Screen 4
Screen 4

Desktop UX Performance

Discover our objective UX metrics for the desktop version of Ford Mustang Landing Page.
Desktop UX Score
79
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 11 metrics for the desktop version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Desktop Load Score
69
/ 100
The Load stage evaluates the loading time of the content and how initial visual cues provide confirmation of a smooth display process, aligning with desktop user expectations.
Desktop Scan Score
77
/ 100
The Scan stage, within the initial few seconds, assesses the elements affecting the first impression. It includes the clarity of design, balance, and ease of reading on desktop screens as part of the Scan score.
Desktop Act Score
85
/ 100
The Act stage ensures that the content facilitates rapid interpretation of key messages and prompts action through the main call-to-action (CTA).
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Landing Page Diagnostics

Discover the Ford Mustang Landing Page through the innovative lens of Landingmetrics' methodology, offering a glimpse into the UX Scorecard insights.

Passed (8)

pass
Outstanding desktop performance across speed, accessibility, SEO, and best practices, showcasing an exemplary user experience.
pass
Excellent performance in key areas like mobile load efficiency, user accessibility, and SEO, indicating a highly optimized and user-friendly mobile experience.
pass
Optimal arrangement of visual elements and main CTA, confirmed by predictive eye-tracking, ensures excellent user engagement on mobile.
pass
pass
Text readability is good, with minor adjustments needed for even clearer comprehension.
pass
Good speed in displaying initial content on desktop, with minor enhancements possible for quicker engagement.
pass
Effective layout of content and primary CTA as indicated by predictive eye-tracking on desktop, with slight modifications needed for improved user flow.
pass
Mobile design displays good clarity, with slight refinements needed to strengthen initial user impression.
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Uncover full diagnostics in the UX Scorecard

Warning (5)

warn
Visual rendering on desktop is fairly uncluttered, however, some elements may benefit from reduced complexity.
warn
The main CTA on mobile is adequately visible, but could benefit from improvements in positioning or design for better user response.
warn
Lack of balance in desktop design elements leads to visual friction and user distraction.
warn
Significant shortcomings in the visibility and placement of the main CTA on desktop, necessitating noticeable improvements for effective user engagement.
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Learn more on 'Warning' statuses in the UX Scorecard

Failed (3)

fail
Substantial delay in the display of the largest desktop content, negatively impacting user interaction.
fail
Significant delay in mobile initial content display, requiring attention for enhanced user experience.
fail
Critically slow in displaying the largest content on mobile; immediate action required for user retention.
fail
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Check out more on 'Failed' statuses in the UX Scorecard
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Ford Mustang Landing Page Details

The 2024 Ford Mustang® lineup has power, tech, & stylish design. Check out 9 trims including the all-new Dark Horse™ & Dark Horse™ Premium. Choose your engine, then pair with a TREMEC® 6-Speed Manual or 10-speed automatic transmission. View pricing.

Brand

Ford

Page Title

2024 Ford Mustang® | Pricing, Photos, Specs & More | Ford.com

Analysis Date

April 4, 2024

Page Headline

2024 Mustang®

Main CTA Text

Build & Price

Language

English

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