Bmw Motorrad CE 02 Landing Page

Bmw Motorrad CE 02 Landing Page
  • UX Score
    68
BMW Motorrad

Summary

The landing page has achieved a score of 61 on mobile device and 75 on desktop. Gain insights into user experiences from both mobile and desktop perspectives in the following section.

UX Performance

Bmw Motorrad CE 02 Landing Page
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 49 measures. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
The LandingMetrics Benchmark reveals the median performance score derived from 162 landing pages. Each page undergoes rigorous evaluation using 29 metrics, following Viaretina's methodology. The benchmark comprises 7938 measurements and represents over 648 hours of UX research.
The 'Best-in-class' score represents the minimum score required for a landing page to be ranked in the top 10% of the LandingMetrics Benchmark. Situated in the 90th percentile, this score serves as an indicator of superior user experience and effective conversion optimization.

Bmw Motorrad CE 02 Landing Page Insights

Discover the landing page design, attention heatmaps and benchmark comparison.

Landing Page Mobile Design

Mobile screens from Bmw Motorrad CE 02 Landing Page.
Bmw Motorrad CE 02 Landing Page
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Landing Page Mobile Screen 2
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Landing Page Mobile Screen 3
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Landing Page Mobile Screen 4
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Landing Page Mobile Screen 6
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Mobile Attention Heatmaps

AI Eye Tracking results for mobile screens on the BMW Motorrad's Landing Page.
Bmw Motorrad CE 02
Screen 1
Landing Page Eye Tracking Mobile Screen 2
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Landing Page Eye Tracking Mobile Screen 3
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Landing Page Eye Tracking Mobile Screen 4
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Landing Page Eye Tracking Mobile Screen 5
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Landing Page Eye Tracking Mobile Screen 6
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Mobile UX Performance

Disover our objective UX metrics for the mobile version of Bmw Motorrad CE 02 Landing Page.
68
Performance Score
51
Load
70
Scan
74
Act
Mobile UX Score
61
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 12 metrics for the mobile version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Mobile Load Score
32
/ 100
The Load stage is based on the loading time of the content and how the initial visual cues are sent to confirm the smooth progress of the display process expected by the user.
Mobile Scan Score
70
/ 100
The Scan stage includes, from the first few seconds, the elements influencing the formation of the very first impression. Design's clarity, balance and the ease of reading are both included as part of the Scan score.
Mobile Act Score
68
/ 100
The Act stage focuses on ensuring that the content facilitates quick interpretation of key messages and prompts action through the main call-to-action (CTA). Usability and interaction design related to the mobile CTA "CONFIGURE NOW" are evaluated to enhance the achievement of objectives.

Landing Page Desktop Design

Desktop screens from Bmw Motorrad CE 02 Landing Page.
Bmw Motorrad CE 02 Landing Page
Screen 1
Landing Page Screen 2
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Landing Page Screen 3
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Landing Page Screen 4
Screen 4

Attention Heatmaps

AI Eye Tracking results for desktop screens on the BMW Motorrad's Landing Page.
Bmw Motorrad CE 02 Landing Page
Screen 1
Landing Page Eye Tracking Screen 2
Screen 2
Landing Page Eye Tracking Screen 3
Screen 3
Landing Page Eye Tracking Screen 4
Screen 4

Desktop UX Performance

Discover our objective UX metrics for the desktop version of Bmw Motorrad CE 02 Landing Page.
Desktop UX Score
75
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 11 metrics for the desktop version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Desktop Load Score
70
/ 100
The Load stage evaluates the loading time of the content and how initial visual cues provide confirmation of a smooth display process, aligning with desktop user expectations.
Desktop Scan Score
71
/ 100
The Scan stage, within the initial few seconds, assesses the elements affecting the first impression. It includes the clarity of design, balance, and ease of reading on desktop screens as part of the Scan score.
Desktop Act Score
80
/ 100
The Act stage ensures that the content facilitates rapid interpretation of key messages and prompts action through the main call-to-action (CTA).
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Landing Page Diagnostics

Discover the Bmw Motorrad CE 02 Landing Page through the innovative lens of Landingmetrics' methodology, offering a glimpse into the UX Scorecard insights.

Passed (1)

pass
Immediate rendering of the first visual element on desktop, creating an outstanding initial loading impression.
pass
pass
pass
pass
pass
pass
pass
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Uncover full diagnostics in the UX Scorecard

Warning (9)

warn
Text clarity is adequate, but certain sections may benefit from simpler language or layout improvements.
warn
Adequate desktop performance, but enhancements in load times, accessibility, and SEO practices are necessary.
warn
Lack of balance in desktop design elements leads to visual friction and user distraction.
warn
Significant shortcomings in the visibility and placement of the main CTA on desktop, necessitating noticeable improvements for effective user engagement.
hide
Learn more on 'Warning' statuses in the UX Scorecard

Failed (6)

fail
Substantial delay in the display of the largest desktop content, negatively impacting user interaction.
fail
Noticeable visual clutter in the desktop design needs refinement for clearer user perception.
fail
Critical shortcomings in mobile speed, accessibility, and SEO; urgent optimization required to meet basic user experience and performance standards.
fail
Critically slow in displaying the largest content on mobile; immediate action required for user retention.
hide
Check out more on 'Failed' statuses in the UX Scorecard
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Bmw Motorrad CE 02 Landing Page Details

Electric moped? Electric scooter? eParkourer! The CE 02 from BMW Motorrad opens up a new segment for the Urban Mobility scene.

Brand

BMW Motorrad

Page Title

CE 02 | BMW Motorrad IE

Analysis Date

October 10, 2023

Page Headline

CE 02

Main CTA Text

CONFIGURE NOW

Language

English

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