Vogue Club Membership Landing Page

Vogue
  • UX Score
    76
vogue-club-membership

Summary

The landing page has achieved a score of 72 on mobile device and 80 on desktop. Gain insights into user experiences from both mobile and desktop perspectives in the following section.

UX Performance

Vogue Club Membership Landing Page
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 49 measures. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
The LandingMetrics Benchmark reveals the median performance score derived from 162 landing pages. Each page undergoes rigorous evaluation using 29 metrics, following Viaretina's methodology. The benchmark comprises 7938 measurements and represents over 648 hours of UX research.
The 'Best-in-class' score represents the minimum score required for a landing page to be ranked in the top 10% of the LandingMetrics Benchmark. Situated in the 90th percentile, this score serves as an indicator of superior user experience and effective conversion optimization.

Vogue Club Membership Landing Page Insights

Discover the landing page design, attention heatmaps and benchmark comparison.

Landing Page Mobile Design

Mobile screens from Vogue Club Membership Landing Page.
Vogue Club Membership
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Landing Page Mobile Screen 2
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Landing Page Mobile Screen 3
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Landing Page Mobile Screen 4
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Landing Page Mobile Screen 5
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Landing Page Mobile Screen 6
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Mobile Attention Heatmaps

AI Eye Tracking results for mobile screens on the Vogue's Landing Page.
Landing Page Eye-Tracking Mobile Screen
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Landing Page Eye Tracking Mobile Screen 2
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Landing Page Eye Tracking Mobile Screen 3
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Landing Page Eye Tracking Mobile Screen 4
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Landing Page Eye Tracking Mobile Screen 5
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Landing Page Eye Tracking Mobile Screen 6
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Mobile UX Performance

Disover our objective UX metrics for the mobile version of Vogue Club Membership Landing Page.
76
Performance Score
42
Load
71
Scan
92
Act
Mobile UX Score
72
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 12 metrics for the mobile version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Mobile Load Score
25
/ 100
The Load stage is based on the loading time of the content and how the initial visual cues are sent to confirm the smooth progress of the display process expected by the user.
Mobile Scan Score
68
/ 100
The Scan stage includes, from the first few seconds, the elements influencing the formation of the very first impression. Design's clarity, balance and the ease of reading are both included as part of the Scan score.
Mobile Act Score
92
/ 100
The Act stage focuses on ensuring that the content facilitates quick interpretation of key messages and prompts action through the main call-to-action (CTA). Usability and interaction design related to the mobile CTA "SELECT" are evaluated to enhance the achievement of objectives.

Landing Page Desktop Design

Desktop screens from Vogue Club Membership Landing Page.
Vogue Club Membership Landing Page
Screen 1
Landing Page Screen 2
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Landing Page Screen 3
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Landing Page Screen 4
Screen 4

Attention Heatmaps

AI Eye Tracking results for desktop screens on the Vogue's Landing Page.
Landing Page Eye Tracking Screen
Screen 1
Landing Page Eye Tracking Screen 2
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Landing Page Eye Tracking Screen 3
Screen 3
Landing Page Eye Tracking Screen 4
Screen 4

Desktop UX Performance

Discover our objective UX metrics for the desktop version of Vogue Club Membership Landing Page.
Desktop UX Score
80
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 11 metrics for the desktop version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Desktop Load Score
58
/ 100
The Load stage evaluates the loading time of the content and how initial visual cues provide confirmation of a smooth display process, aligning with desktop user expectations.
Desktop Scan Score
74
/ 100
The Scan stage, within the initial few seconds, assesses the elements affecting the first impression. It includes the clarity of design, balance, and ease of reading on desktop screens as part of the Scan score.
Desktop Act Score
92
/ 100
The Act stage ensures that the content facilitates rapid interpretation of key messages and prompts action through the main call-to-action (CTA).
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Landing Page Diagnostics

Discover the Vogue Club Membership Landing Page through the innovative lens of Landingmetrics' methodology, offering a glimpse into the UX Scorecard insights.

Passed (4)

pass
Excellent arrangement of key content and primary CTA on desktop, validated by predictive eye-tracking, facilitating superior user engagement.
pass
Optimal arrangement of visual elements and main CTA, confirmed by predictive eye-tracking, ensures excellent user engagement on mobile.
pass
Optimal accessibility and ease of interaction with the primary mobile CTA, perfectly tailored for one-handed navigation.
pass
pass
Good speed in displaying initial content on desktop, with minor enhancements possible for quicker engagement.
pass
pass
pass
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Uncover full diagnostics in the UX Scorecard

Warning (7)

warn
Adequate desktop performance, but enhancements in load times, accessibility, and SEO practices are necessary.
warn
The main CTA is adequately visible on desktop, but could benefit from better positioning or design enhancements for improved interaction.
warn
Several areas in your desktop design are cluttered, detracting from user focus and comprehension.
warn
Lack of balance in desktop design elements leads to visual friction and user distraction.
hide
Learn more on 'Warning' statuses in the UX Scorecard

Failed (5)

fail
Text readability faces substantial issues, needing significant clarity enhancements, though not urgently.
fail
Substantial issues in mobile loading efficiency, accessibility, and SEO, necessitating focused improvements for a better user experience.
fail
Critically slow display of the largest desktop content; immediate enhancements needed for effective user engagement.
fail
Critically slow in displaying the largest content on mobile; immediate action required for user retention.
hide
Check out more on 'Failed' statuses in the UX Scorecard
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Vogue Club Membership Landing Page Details

-

Brand

Vogue

Page Title

Vogue Club Digital Membership

Analysis Date

November 6, 2023

Page Headline

Join Vogue Club

Main CTA Text

SELECT

Language

English

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